Growth Strategy
Last updated
Last updated
Affiliates are core drivers of Send’s expansion. By incentivizing community members to refer others, Send creates a network effect where growth is fueled organically. This strategy rewards those who bring value to the ecosystem while deepening engagement across products and services.
When a user signs up with a referral code, they become part of the referring party’s "downline." This connection is permanent. As downlines participate in the Send ecosystem—whether through spending, earning, or engaging with future offerings—a portion of the revenue they generate is shared with the original referrer.
The first revenue opportunity is tied to Sendtag registrations. When a new user registers a Sendtag using a referral code, 25% of the registration cost is allocated to the referrer.
Participation in Send Earn introduces a second revenue stream. Interest generated by staked USDC is distributed as follows:
2% to the referring affiliate
6% to the Send platform
92% to the user generating the interest
This structure allows affiliates to earn ongoing passive rewards as their downline continues to engage with the platform.
The affiliate relationship extends across all future Send products and services. As the ecosystem evolves, affiliates continue to benefit from new user activity, making the program a long-term growth engine.
Affiliates are onboarded by sharing referral codes that track downstream engagement. Once a code is used during Sendtag registration, the referral link is established and revenue sharing begins .